Adsense - Part 4

Feature Rich Google Analytics Gets Richer By Integrating Adsense ($)

Google has heard the voice of all people who wanted the Adsense and Analytics integration, and finally integrated them, as most of us had guessed.

Google is gradually rolling out this functionality to publishers, and you’ll see an invitation link at the top of your ‘Overview’ and ‘Advanced Reports’ pages when it’s been enabled for your account.

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And Google is also rolling out some advance features to its analytics:

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With this integration, we can get huge benefits:
Actually, we need to find more use of these feature rich resource using our creativity.

Discover untapped markets. Use the geographies report to determine which regions are under-represented in your site’s user base. Optimize your site’s content to attract more of these under-represented users.
Drive high-earning traffic to your site. Use the ‘Referring sites’ report to determine where the users who are making you the most money are coming from. Focus your efforts on getting traffic from these sources.
Delve deeper into AdSense reports. Use the visualization feature to look at trends in your site’s AdSense performance over time, or by time of day.

Some advance features available is Google-Analytics also include:

Advanced Segmentation, Custom Reports, a data export API (private beta), integrated reporting for AdSense publishers (private beta), multi-dimensional data visualizations called “Motion Charts,” and an updated user and administrative interface.

Integrated Reporting with AdSense:

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Learn how to link your AdSense account with a Google Analytics account, and for a glimpse at the new reports, take a look at this video:

If this feature is not yet active in your account then be patent, Google is busy rolling out this feature to all of us.

Our myths:-[ Hope this was a pure coincidence. Don’t take this myth seriously, I just wanted to share the coincidence incident with you people 🙂 ]
Put your analytics code to your blog/website where you have put your adsense ads(after you link your adsense and analytics accounts), and Google will start trusting your blog/site more and your earnings will also increase, as Google can identify[almost all user activity in your blog] valid and invalid clicks on your blog more accurately, easily and faster. [Believe it or not, we could see a sudden raise in our Adsense earnings just 30 minutes after we put analytics codes into our blog. — Might be a coincidence.]
Its like surrendering almost all information of your blog to Google. Now Google Search algorithm will also improve a lot due to Google Adsense and Google Analytics Integration.

Know This Before Using Google Custom Search Engine

There are many advantages of adding Google Custom Search Engine to your wordpress blog.
Some are listed below..
1. People are used to search in Google.com and they will not find it difficult to do the same in your blog.
2. You can monetize the search results using Google Ads. [Optional]
3. Ability to give options for users, to search only our blog or the entire web.
4. We can know exactly what people are searching in our blog using the search engine.
5. Looks more professional. SERP can be hosted on our own site or Google.
6. Easy to integrate and use.
7. More features. We can include Refinements/Labels at the top of the result page.
8. Highly Customizable. We can customize the look and feel of the result page. We can put our logo instead of Google logo and link it back to our main site/blog. Font colour and the placement of ads can be controlled by ourselves.
9. We can control the type of ads appearing on our search result page, by including Search engine keywords, Site description etc. The ads will match to the keyword of search as well as to the keywords that we have included. We can even block competitors advertisements.
10. Can include the results from multiple sites/blogs.

Caution:-
We have seen many bloggers using CSE(Custom Search Engine) and their SERP(Search Engine Result Page) is violating the Adsense policy, by showing additional ads on the SERP.
Here is what Google has to say about it..

Can I show ads on AdSense for search results pages in my own site?

We ask that you don’t place any additional ads on pages with framed search results. However, you’re welcome to place an AdSense for search box on the page so your users can continue to search if they haven’t found what they’re looking for.

Now without wasting much of time, Create a CSE and put it on to your blog, if you haven’t done yet.
There are two ways to do this.
1. Login to your adsense account and goto “AdSense Setup” tab and click on “AdSense for Search”. Further instruction are self explanatory.
2. Goto Google Custom Search Engine and click on “Create a Custom Search Engine”.

The advantage of using the 2nd option is, we get “Advance setup features” and more customization options. So we recommend using CSE.

To connect your Custom Search Engine account with Google AdSense, visit the Make money tab in your search engine’s control panel.

Fill in the form with the email address that you use with your AdSense account, your zip code, and the last 5 digits of your phone number. Google will use this information to connect your Custom Search Engine account to your AdSense account and you can start making money immediately.

Now you make money by monetizing the search result page and your readers will be comfortable searching what they are looking for. So its a win-win situation 🙂

Some Adnetwork showing Adsense ads on its homepage!

As I was doing a bit of research about ad networks, and I found a ad network, which claims to be the best adnetwork.

When I visited their website, I saw Google Adsense ads on their homepage!
Now let me not mention its name and ruin its business.
Now how can you promote any product/service when yourselves don’t have 100% belief on your product/service.
When they use Adsense, that means Adsense gives more revenue then their ad network.
I know that this Adnetwork is only for some countries and they mainly target, contents that interests those country visitors- This is cool 🙂 .. But the cost per click is too low 🙁 .
Anyway, one of my personal opinion is– do not use your rivals products/service or competitors product/service and try to promote your service/product, people will never get confidence in your product/service if you do like this.
Many loyal customers may also turn their face from you. You should use your products/service and show others that you have full faith in what you are promoting/using/recommending. Be a model yourself, when it comes to using your products/services.
And many of you may think that, this ad network may be for those people who have been banned from Adsense. I guess, thats not at all true. Think from the perspective of the advertising company or the adnetwork company. Do you think that, they will prefer to have someone as their publisher, who have been banned from a reputed company(Google) for violating their terms? I know that many of you may say that Google banned me for no reason. But do you think people in the same business trust you? It is business…even if you are telling truth, they won’t care, as they don’t want to take any risk with their business(which involves so much of investment).
So I think, the proper way of promoting a product/service is to use it ourselves and show the rest, how to make use of it effectively.
I have learn’t a lot from different well-known adnetworks….they never use any advertisements on their website(atleast not from other networks!), as they do not want to redirect their customers to any other websites at any cost. <-- Hope you got these lines. I would never use any adnetwork or any advertisements on my website, if I am selling any of my products or services for money. It will be like killing a "hen which lays golden egg", if you use advertisements on a website(dedicated to sell your product/services) where you sell your own products/services. Love to know your opinion on this topic, in the comment section.

Your AdSense a/c might be in danger

We were looking at our AdSense account and wanted to test a feature in it…” Allowed Sites “. Login to your AdSense account and click on the “AdSense Setup” tab, there you can see the option “Allowed Sites“, click on it.
Adsense-Allowed-Sites
There choose “Only allow certain sites to show ads for my account“, there, list all the URLs where you are using your AdSense Ads and click on Save Changes. Now just leave it and visit the same page again after a week.

Below the Save Changes Button, there will be a list of “Unauthorized Sites“, which will be using your adsense codes!

Actually its cool right, someone using our ad codes and helping us earn more! But wait, just see who are using your ads? Technotip.org is still a new blog and I was shocked to see even the porn sites Using our ad codes! and many other URLS which required password to access. We just rescued our AdSense account from getting banned, by using “Allowed Site” feature.

allow-certain-sites Just opt into “Only allow certain sites to show ads for my account” option and make sure that your ads are not used on illegal sites.I don’t know what these people will get by including our adsense ads on their blog. By listing our URLs ourselves, we will rescue our AdSense a/c. And by using “Only allow certain sites to show ads for my account”, we will not get paid for the clicks and impressions from other URLs displaying our Ad codes.

Do not forget to list these URLs:-

1. Your sites/blogs/forums. If all these are in the same domain, then just give its homepage URL once.

2. 209.85.171.104 — Google Translator

3. stumbleupon.com — As people may open your blog from within Stumbleupon to vote/stumble your article.

And keep checking your adsense account to see all those sites which are using your ads, if you see one which is not offensive(Ex:- like Google Translator etc), then just include that URL in your list.

By this you will be securing your account.

Have you used this feature of Adsense? Does this make sense to you? If you have not used this feature, then we recommend it to you all orelse you will be putting your account under risk without your knowledge.

Google AdManager is now open to all AdSense a/c holders

Previously Google AdManage was a BETA product and Technotip.org was lucky enough to get an opertunity to try it.
But now, its open to all, if you have an AdSense account, you can sign in to Ad Manager today.

Previously Google AdManage was a BETA product and Technotip.org was lucky enough to get an opportunity to try it.
But now, its open to all, if you have an AdSense account, you can sign in to Ad Manager today.

“A Google AdSense account is a technical requirement for creating an Ad Manager account.”

Its a very good service and you can manage all your advertisers in a well organized manner.

AdManager-Google-AdSense

Google AdManager is used to:

Manage your online ad sales and inventory.
Google Ad Manager is a hosted ad management solution that can help you sell, schedule, deliver, and measure all of your directly-sold and network-based inventory.
Simple, intuitive user interface: Decrease training time and trafficking steps with simplified tagging and inventory management.
Google serving speed and reliability
Ensure quicker ad delivery and fewer reporting discrepancies.
Significant cost savings!
Pay no I.T. infrastructure, maintenance, or bandwidth costs.

Google AdManager might look like a complex thing to use, but it will be OK once you get used to it. Its all easy. You need to know, the uses of each option and you will be an expert to use Google AdManager.

I am sad for one thing here..i.e., OpenX. OpenX is also a script based software, which almost performs all the functions like Google AdManager, but it will be hosted in our own server and thus it will consume our bandwidth whenever a request is sent to it. On the other hand Google AdManager is hosted in Google’s fast servers.

Just follow the link and signin using your AdSense account…click here.

And for more information about Google AdManager, please visit AdSense blog.