Month: July 2009

Twitter HomePage Re-designed

Twitter has finally re-designed its homepage. And it has taken upon the search and hot or trending topics as their main objective of the re-design.
To view the re-design, log out of Twitter and visit Twitter.com. Only the front page has been changed and everything else remains the same.

Twitter has finally re-designed its homepage. And it has taken upon the search and hot or trending topics as their main objective of the re-design.

Many people use the Twitter website for knowing the latest trendz and for real time search. And mostly use other Twitter clients for tweeting.
old-twitter-homepage.jpg

New-twitter-homepage.jpg
Here is a quote from Twitter blog:

Defining a “tweet” for the uninitiated and explaining how to create an account doesn’t resonate with everyone. “Why would I want to do that?” is a common reaction. However, demonstrating the power of Twitter as a discovery engine for what is happening right now through our Search and Trends often awakens a sense of wonder which inevitably leads to a much more compelling question, “How do I get involved?”

Twitter is smart enough and know that they need to keep on working for the betterment of their site and their service by getting constant feedback from its users.

This posts main purpose is to document the old homepage and the first re-design of Twitter.

To view the re-design, log out of Twitter and visit Twitter.com. Only the front page has been changed and everything else remains the same.

One dis-advantage, with this new design could be – It takes one more click to get that log in form! Think how many clicks you may need to do in a year or two 🙂

Did you like the new design? or You think the old one was better?

Interview with Leo Babauta ( ZenHabits.net )

Leo Babauta is the author of the Book “The Power of Less” and the creator and blogger at Zen Habits, a Top 100 blog with 125,000 subscribers — one of the top productivity and simplicity blogs on the Internet.

Babauta is one of the leading experts on productivity and simplicity, and has also written the top-selling productivity e-book in history: Zen To Done: The Ultimate Simple Productivity System. It has sold thousands of copies and has reached tens of thousands of readers.

Babauta is a former journalist and freelance writer over 18 years, a husband and father of six children, and lives on the island of Guam where he leads a very simple life.

Its a great opportunity to interview him. So here we go:
leo-babauta--The-power-of-less

Please introduce yourself to our readers.

Leo: Hi everyone! Nice to be here. I’m Leo Babauta of ZenHabits.net, a blog about simplicity and productivity with more than 125,000 readers … I’m also the author of The Power of Less, a best-selling print book about how to simplify and focus on the essential. I’m married and the father of six kids, a runner and a vegan, living a simple life on Guam.

How do you feel when lot of people recognize you these days as one of the most successful people? How was life just some years back, when you were in your day job? How do you feel and manage this “recognition” that you have earned?

Leo: It’s a bit strange, as I just feel like the same old Leo, not anything different, but there’s no doubt that people treat me differently. Still, my wife and kids and friends and other family still treat me the same — and if I start to brag a little, they will make fun of me, which reminds me not to get a big head. 🙂 Life is different now than when I had a day job, of course — it’s amazing being your own boss, being able to set your own hours and have all the freedom in the world. I love it. I recommend it for everyone!

What do you think of Twitter? Many people use it as marketing tool and someothers for timepass. How and why do you use Twitter?

Leo: I think Twitter is an amazing communication tool. I didn’t get it when I first used it. But I’ve found that just like with any communication tool — the phone, email, blogs, etc. — it can be used in an infinite number of ways. You can use it to stay in touch with friends, network with colleagues, follow celebrities, get information and news, market your product or website, anything. Today, I mostly use it as a way to connect with my readers. I share useful links and info with them, share a peek into my personal life, ask them questions, respond to questions, share inspirational or thought-provoking quotes or thoughts, and of course keep them updated by linking to my latest post. I’ve found it to be an invaluable tool for staying connected with my audience — I’m glad to spend 20 minutes a day or so using it. Also, I find a lot of useful links and info on Twitter.

How much time do you spend online?

Leo: More than I’d like to admit! I usually start by writing a post in the morning, and write other content later (like for my next book), and check email and Twitter and do some online reading. Sometimes I’ll get so absorbed in online reading, if I’m really getting into a topic, that I’ll spend 8 hours online altogether. But other days I might only be on for 4-6 hours — that’s my entire job, really.

I am a student and want your advice for my academics. How do you think we can apply “The Power of LESS” to our studies. Sometimes the assignments and the work load are heavy and we must multitask.

Leo: Pick the most important assignments and focus on them first. Put away all distractions — especially your online connection — and really focus on getting the task done, not on multitasking. Repeat with the next most important task, and so on. Limit your time to connect — perhaps 2-3 times a day, for 30-60 minutes, or something like that, so that you have time to focus.

I don’t have pets in my home. But I love them. After reading your book, I feel that I must do things that I love to do. But having a pet comes with commitments. I am already fixed in lot of commitments. What do you think I must choose … the thing that I love or stick on to my present commitments? Do you own a pet ?

Leo: I’m not much of a pet guy myself — kids are commitment enough for me! But if I were you, I’d simplify my current commitments first, and see if you can lead a simpler life, before adding another big commitment like a pet. Also think about what emotional need a pet is fulfilling — why do you need a pet to be happy? If you’ve simplified your commitments and have really thought about your emotional needs and how to be more content with life, I think you should pursue the things you truly love, whether that be owning a pet or creating something amazing or whatever makes you happy.

Tell us about the financial freedom that you are enjoying with your online ventures. And how was life when you had a day job.

Leo: Well, I’m not rich, but there’s no doubt I have much more financial freedom now than when I was receiving a paycheck. I couldn’t have imagined it back then, when I had a job — to me, there was nothing like the financial security of having a paycheck and a retirement plan, because I had a family to feed. But these days, I’ve learned that I can make more than I could with a day job, and have much, much more fun doing it. I highly recommend it to anyone — pursue your passion and your dreams, and see what comes of it.

Blogs that you recommend. Your recommendation for bloggers.

Leo: There are way too many to recommend — for every blog I name I would be leaving out 10. For blogs on changing your life, check out the Life Remix network of blogs (liferemix.net) — it has as great a collection of blogs as any out there. For blogs on blogging, I would recommend Problogger and Copyblogger and of course WriteToDone.com. Fitness blogs I’m into include Fitness Black Book, Mark’s Daily Apple, Zen to Fitness, and many more. Of course, Lifehacker is indispensable, and I love Seth Godin and Daring Fireball and Alex Payne. I could go on and on!

Books that you recommend.

Leo: Again, too many to name! I’m a huge book lover — my favorite fiction includes Vonnegut, Joyce, Fitzgerald, Shakespeare, Terry Pratchett, Neil Gaiman, Ann Patchett, Douglas Adams, Jonathan Lethem, William Gibson, so many more. Non-fiction includes: Slow Down to the Speed of Life, anything by Thich Naht Hanh, The Art of Happiness by the Dalai Lama, Walden by Thoreau, the Life of Gandhi, Your Money or Your Life, Stephen Covey, simplifying books by Elaine St. James, and many many more.

Some words for all your fans and followers.

Leo: Just thank you. I’m extremely grateful to everyone who reads Zen Habits, who has commented or send kind emails of encouragement. It really means a lot, and honestly, I wouldn’t be living my dream if it weren’t for all of you. So again, thank you, for everything.

Thanks a lot to Leo Babauta for this interview. The Power of LESS has been extremely helpful for me. If you have not yet read the book, here is the link to get it – “The Power Of LESS“. Note for readers: As Leo Babauta is a “A” list blogger, you can find his interviews on many blogs and even main stream media. So I wanted to make sure to ask only those questions that were not asked before. Hope you all enjoyed.

The Power of LESS — by Leo Babauta

The Power of LESS — the fine art of limiting yourself to the essential…in business and in life. This book was on my desk since a month. I had read lot of reviews and knew that the book is packed with lot of value. But my exams dint allow me to go through the book calmly. Still, with the curiosity and exam tension I read page after page(whenever I got sometime), in a hurry. Dint find the book of any use!

After my exams, I was just lazy to start reading the book. I kept on postponing.

I had planned to start two new online projects in my vacation, so kept on working(24×7) on them and started getting stressed. So finally I was looking for some info online, to reduce stress. Luckily I remembered that I had the book “The Power of Less”, which highly emphasizes on reducing or eliminating the non-essential and becoming more productive and less stressful. So finally made my mind to give the book a second try!

Basically the book is divided into two main parts:
1. The Principles [theoretical aspects].
2. In Practice [principles in action].

In the second part all the things that are in the principles are explained with some live examples. This makes some people to think that many ideas are repeated, through out the book. But every repetition is bundled with some new concepts to learn. If you read it in hurry, then I am sure you will miss many concepts and will find only the repetition!

Note: My opinion: This book doesn’t make any sense for those who read it in a hurry(my own experience!). My advice would be, to read this book whenever you find a calm time. Understand, concentrate or focus while you are reading, otherwise you will not notice many good things that are said in the book, even if you read it fully.

Some concepts like Simple Email, seem to be meaning less for many! as you might have never imagined that a person can receive hundreds of emails per day. But the Simple Email is one of the best concepts in the book. Emails can really be frustrating over time, if you start getting a lot of business emails, demanding information from your side.
If you are into any kind Online Business, then you might have experienced it.

Simplicity is shown in the design of the book itself. I love the design very much. It illustrates the simplicity that it teaches.

A review about the book “The Power of LESS”, wouldn’t be complete, if I don’t mention the topics it covers:
the-power-of-less
Introduction

PART I: The PRINCIPLES

1. Why Less Is Powerful.
2. The Art of Setting Limits.
3. Choose the Essential, and Simplifying.
4. Simple Focus.
5. Create New Habits, and the power of Less Challenge.
6. Start Small.

PART II: IN PRACTICE

7. Simple Goals and Projects.
8. Simple Tasks.
9. Simple Time Management.
10. Simple E-mail.
11. Simple Internet.
12. Simple Filing.
13. Simple Commitments.
14. Simple Daily Routine.
15. Declutter Your Work Space.
16. Slow Down.
17. Simple Health and Fitness.
18. On Motivation.
Acknowledgments.

Some of my favorite read was 13th Simple Commitments, 14th Simple Daily Routine and 17th Simple Health and Fitness.
Now I know, how and why to say “NO” to others when they demand a simple commitment from my side, which doesn’t provide any or much of value. Usually I use to commit to most of the things thrown at me, thinking that they are very small commitments, but now I realize the importance of focusing on less and important commitments, and making the committed things more valuable. And removing the unwanted commitments from my life, to get room for doing things that I love.

With this review I would like to share just a few lines from the book, which stuck in my mind while reading:
1. Flow concept: “People find their greatest enjoyment, not when they’re passively mindless, but when they’re absorbed in a mindful challenge.”
2. Start Small: If you start out with a small success, you can build upon that, and so on — until you have a series of small successes that add up to a very large success. And that’s much better than a large failure.
3. And I agree everything that is said about the Simple Commitment. Everything in this is worth knowing and practicing.

There are plenty of things that I would love to share with you, but don’t want to offend the book publishers!

Overall, I enjoyed reading the book. Sit in a calm mood, and read this book and you will understand or rather realize a lot of things. I am slowly improving my life style, with the help of tips given in this book and I am very happy about it. I recommend this book to everyone. And its worth lot more than $13.56 .

You can purchase the book from Amazon for $13.56 – “The Power of Less“.

My sincere feedback about the book is: “The Power of LESS doesn’t teach you anything extra or anything from out side. It awakes the inner wisdom that we already have and makes us conscious of it, which otherwise most of us wouldn’t bother to recognize.”

As the saying goes: “You cannot teach a man anything; you can only help him discover it in himself.” — Galileo Galilei

Moving Your Website and Worried About Google! ? – Don’t Worry

If you are moving your old website to a new domain or from blogger to your own domain name. Make sure you follow these steps.

It’s very simple. (This helps only for webmasters who have submitted their previous website to webmasters tool.)

1. Setup your new domain.
2. Apply 301 redirect(from your old site to the new one). 301 redirect tells search engines that, the site have moved permanently.
To make the 301 redirects you can refer Apache Tutorial, if you are using apache server. It would be a safe thing to contact your web host before making any changes to your htaccess file.




3. Add your new domain to the WEBMASTERS Tool. Verify it.
4. Now in webmasters tool, select the old website and see the details.
5. In the left-side side bar, click on the “Site Configuration” and in the sub menu, you can see a link “Change of Address“. Click on it.
6. From here, every thing is self explanatory. Make sure you have followed all the steps mentioned there.
7. Now click on the drop down menu, in “Tell us the URL of your new domain” and select the new domain name. If your new domain name does not appear here, then you have forgot to add your new domain to Webmasters tool. Just add it and verify and again do as directed above.

8. Keep checking for the data regarding your new website. You can submit sitemap of the new website and keep watching for the indexing of the content.

Image Ads Embedded Inside YouTube Videos

I had previously seen Text ads embedded inside some YouTube videos, but surprisingly today saw an image ad. So thought of sharing with you guys. So here is the video and some screen shots.

I don’t watch YouTube videos frequently, so it may even be late news for you guys. But still I think its nice to share with people who have not noticed it.
I am not talking about Adsense for Videos program, which is officially retired.



Text ads of various size:
video-text-ads
big-size-text-ad
Have you spotted image ads inside YouTube videos ?

An Interesting Interview with TweetMeme

This is one of the interesting interviews we have on our blog.
Sarah Blow, from TweetMeme.com was kind enough to answer our questions. And importantly, answered so accurately. Its interesting to see a business built around Twitter.

TweetMeme is a service which aggregates all the popular links on twitter to determine which links are popular. TweetMeme is able to categorize these links into categories and subcategories, making it easy to filter out the noise to find what you are interested in.

TweetMeme was built by a small web company called fav.or.it who are passionate about twitter, social media and a whole lot more. You can read about what the team are up to on their blog
TweetMeme-office-space
A glimpse at TweetMeme office space!
All the photographs of TweetMeme looks interesting, we have chosen one for this interview. You can look at the rest @ flickr.

Here is the interview:

Please tell our readers about yourself and TweetMeme service.

TweetMeme is a service that aggregates the most re-tweeted stories on twitter and makes them accessible to people in one central location. The service also includes it’s re-tweet button which helps users quickly engage their readers in re-tweeting interesting and relevant content to their twitter followers. Other offerings around TweetMeme include the Widget and API.

Some history about TweetMeme and fav.or.it(Parent company of TweetMeme!).

TweetMeme started out around 8 months ago as an extension of the original service Fav.or.it but specifically created with a focus on the content from Twitter rather than the web at large. The company is owned by Nick Halstead who is passionate about technology and entrepreneurship. Fav.or.it was founded about a year before TweetMeme and TweetMeme is a brand owned by Fav.or.it Ltd.

What inspired for the creation of tweetmeme.

TweetMeme was a natural progression of the original Fav.or.it concept of centralizing and aggregating interesting and most importantly relevant content from the web. The focus on Twitter came about as Twitter became more main stream showing that it may yet become a tool for the masses.

Many people around the world, all over the blogs are talking about “Is Twitter a Good Marketing Tool or yet another Time Waster” ? Tweetmeme being in the business, I can guess your answer, but would like to know it from you. And please tell us the reason for your answer.

You ask an interesting question here on Marketing. I would say Twitter is a tool that you MUST understand before using it for Marketing purposes. If used correctly such as for the Twestival campaign which raised hundreds of thousands of pounds around the world for the charity Clean Water then yes it is an excellent marketing tool. However if companies just use it as an extended RSS feed and don’t actively engage their brand in conversation and support then it’s no where near as useful as it could be. We try to help companies understand this when they come to us asking about using our featured tweet offerings or asking for a custom channel to be created for them. We think it is incredibly important for companies to understand both the risks and the rewards that can come from using social media tools such as twitter for marketing their brand but also for public relations.

What are the long term business plan and business model for TweetMeme?

Now that would be telling wouldn’t it…. We are already making money through our advertising revenue, featured tweets and custom channels but look out for other interesting things in the coming months. I’m going to leave that question there and leave you all guessing to find out what comes next for us.

How addicted are you and other employees at TweetMeme, to Twitter?

Addicted… that’s a strong word… that would suggest that we can’t keep away from the tool. We use it a lot but not to the detriment to our health or happiness. We understand that there is a healthy balance to be had between online and offline communications. I think you would class all the employees at TweetMeme as Twitter enthusiasts!

Do you think Twitter is becoming more of a main stream media now a days or do you think it will be a main stream media soon.

I think Twitter is fast becoming a common communication channel much like SMS however it will still take some time for the majority of the general public to find a suitable way of it working for them. Mainstream Media here in the UK already use it on local and national radio stations, within some TV programs for feedback and major celebrities both in the UK and the US are using it to engage their fans. As an engagement tool it is powerful but I’d love to see it used on programs such as Top Gear and National News Programs. So all in all I’d say it’s coming but it will take time.

Do you think, the presence of a company on Twitter, will positively help in their business or is just a distraction.

I think it depends on how the company has a presence on twitter and what the purpose of it’s presence is. If it is individuals on Twitter just to communicate on a personal level then that is very different to say a large medical company interacting with other businesses or key business influencers within their industry sector. Twitter has the power to connect people that would otherwise never manage to communicate with one another without intervention.

We can see TweetMeme buttons on many websites now a days. It makes me curious to know, how much bandwidth does it consume each day or each month? And what server configurations do you use to manage them?

We serve over 46,000,000 buttons per day but this isn’t the only thing that we do and as such our bandwidth usage isn’t something that is easy to split down to specific usage functions. We use Sun Micro-systems servers and are supported through the Sun Startup Essentials program. It’s a great program that we would encourage other startups to consider.

What new features can we expect from TweetMeme in coming days?

You’ll have to wait and see… that’s part of the fun of following us on twitter @talktweetmeme or following our blog http://blog.tweetmeme.com we announce all our latest releases of information over there, so you’ll just have to wait and see.

How big or small is TweetMeme, as a company?

I guess size is very much dependent on how you measure it. As far as number of employees, we’re a small team of 9 people but as far as our reach and traction, then I guess you would say we are pretty large.

What do you feel about Twitter. What might be its future?

Unfortunately I don’t have a crystal ball but Twitter’s future is bright and I look forward to seeing where it leads in the future.

How important do you think the numbers game in Twitter(I am talking about the follower count)? Do you think it matters?

Does the follower count really count…. now there’s a question that thousands have tried to answer. I think the most important thing with follower counts is that you follow people that you find interesting and people who find you interesting follow back. I don’t believe that any good can be had from following the whole of the twitter population and at some point you reach a personal maximum where the number of people you follow is so large that the stream of information is just too vast and varied that you miss interesting conversations and as such will end up following less to keep useful information flowing. As far as finding followers goes, be interesting, engaging and of value. If you are those three things you’ll get followers. You don’t need to be the most followed person in the world to have a large influence just a good strong network with links to other key influencers if you want to get a message spread far and wide.

Best practices at Twitter.

I’m assuming you mean when using twitter with this question:
Be honest, block spammers, don’t feed the trolls (those people deliberately out for an argument), be careful about telling people your location when you’re out and about, think about personal online safety (don’t publish your address details, bank details etc!), be reasonable, engage, inspire and enjoy!

Worst practices at Twitter.

Advertising, spamming, explicit images, rss to twitter only, excessive tweeting, uninteresting or irrelevant content,

Finally, how ofter do you re-tweet, at least when you see the TweetMeme button on a blog/website, which is interesting?

I re-tweet anything I think is useful to my readers when I see it, be that through the tweetmeme button or copy and paste. I don’t re-tweet excessively url’s as my users like conversation as well as links. Links without conversation are largely irrelevant. It’s all about meaningful, relevant and reliable conversation!

Thanks to Sarah Blow,
Community Manager
TweetMeme.com. For being so generous to agree for an interview with us. You can follow TweetMeme with these links:
http://tweetmeme.com
http://blog.tweetmeme.com
http://twitter.com/talktweetmeme
http://twitter.com/girlygeekdom

Thanks for reading. And I hope you can see a TweetMeme button below this article. Use the button to share about this interview with your friends, if you find it interesting.

TweetMeMe or Tweet Me Not!

First thing first: “TweetMeme is a service that aggregates the most re-tweeted stories on twitter and makes them accessible to people in one central location. The service also includes it’s re-tweet button which helps users quickly engage their readers in re-tweeting interesting and relevant content to their twitter followers. Other offerings around TweetMeme include the Widget and API.” – Sarah, Community Manager, TweetMeme.com.

You probably have see TweetMeme buttons used by many bloggers and even mainstream media websites. It helps in reaching more audience.
tweetmeme
There are two options to use the TweetMeme button:
1. On selective posts.
2. On every posts published on the blog.

If you want to insert TweetMeme button to a particular post, then here is the code:
Put this code wherever you want the TweetMeme button to appear:


<script type="text/javascript">
tweetmeme_style = 'compact';
tweetmeme_url = 'http://yoururl.com';  
 tweetmeme_source = 'yourTwitterID';  
</script>
<script type="text/javascript" src="http://tweetmeme.com/i/scripts/button.js">
</script>

I personally like the compact TweetMeme icon, which shows the number of re-tweets and gives the option to re-tweet. But the large one my help get user attention. To get the compact button, I have used tweetmeme_style = 'compact'; and note that all these 

tweetmeme_style = 'compact';
tweetmeme_url = 'http://yoururl.com';  
 tweetmeme_source = 'yourTwitterID';
fields are optional, if not used, default values will be taken. Its a walk in the breeze experience, to install things on a blog/website using WordPress, but not so in many other blogging platforms. So, you can make use of the above code to implement it manually on your blog.
Code Source: TweetMeme Help

You can also know the number of re-tweets a story has got, using this code:


http://api.tweetmeme.com/imagebutton.gif?url=<url>

replace the <url> with the URL of the article.

If you want to show TweetMeme re-tweet button at the end/ beginning of every article on your blog, then its a good idea to make use of tweetmeme plugin.

Another fantastic plugin that I personally like is: Tweetable.
Here is its features:
* Automatically tweet your blog posts when they are published. Optionally add Google Analytics campaign tags to the shortened URLs. You also have your pick of URL shorteners.
* Tweet from within WordPress. The plugin adds a dedicated Twitter page where you can browse your friends timeline and post updates. An optional quick-tweet Dashboard widget is available as well.
* Display your latest tweets in your blog sidebar with a customizable widget. Includes support to display follower count.
* Set the minimum user level to access the Twitter page in the WordPress backend.
* Automatically add a full-size or compact Tweetmeme widget to your posts.
* Track tweets based on keywords of your choice via the Twitter API.

Over all, I think it’s good to use this button at the end of the article, as it will be a good call for action. As per my observation, a story with TweetMeme button get more re-tweets. People can see how many people have already tweeted about the particular article, and it can arise their feeling, to re-tweet.
It is also interesting to see TweetMeme using bit.ly as the default URL shortener. So we can get those extra stats- the number of clicks we got to the re-tweeted article link and the location of the people, who clicked the link etc. You need not even have an account with bit.ly, just append a + sign at the end of the shortned URL and hit the enter key.
Ex:- One of my article URL, shortened using bit.ly is http://bit.ly/mOtWR To see the stats I just need to append a + sign i.e., http://bit.ly/mOtWR+ and hit the enter. So simple.

How often have you tweeted a story that has a re-tweet button and how often have you tweeted about a story that does not have one. Always remember, many people using internet are lazy enough, so you can’t expect many people to phrase the tweet. Only a small percentage of people will take the initiative to form the original tweets, to share the stories that they like and all others re-tweet it. So it would be a good idea to have such links where people can just tweet or re-tweet about it, with 1 or 2 clicks.

Have you used TweetMeme buttons on your website/blog. How is it performing? Do you have it at the bottom or top of the article? Do you prefer using a plugin or manual coding for individual posts.