Some times tough decisions are needed in business.
Some can be proved as wrong steps. But still they will be right for your business!
Let me explain:
Facebook introduced Facebook feed feature, and millions protested against it all over the world back then. But the user engagement had increased, so facebook continued with the feature, later after 4 years, on January 25th, 90k people agreed to turnout for the protest in Egypt. And they organized using Facebook and the same feature helped them get out their messages to wider community of users.
Ruchi Sanghvi, ex-Facebooker
Our Own Application, TwitFever.com
Its a retweet club community application where there are many members who write and submit tweets in languages other than English. I love those members, as they are active in the community. Sometimes I use Google translater tool to convert the writing to English and read their tweets and articles.
But that may not be true with other members of the community. They might find it intrusive 🙁
They may find it difficult and sometimes annoying to navigate inorder to digg English content and then retweet them.
In situations like this, we’ll have to follow the guts. I know, non-English speaking members will be really angry on me when I inform them the new rules of allowing only English content. But when you’re clear about your target audience, you’ll have to make tough decisions even if you don’t like to be rude.
Branch out the application and make sub domains or host the same application on other domains for each languages!
Now that isn’t feasible for a application like TwitFever.com
This solution may apply for a business which has bigger audience.
With this situation what I learn’t is being tough in decision is a must in business and some times in life too.
You can’t please everyone with your action/decisions.
What to look at?
Some people may say bad things about your application or business. But don’t lose your focus and forget all the other people who din’t say anything! Posibilities are they are actually loving it, but are scared to face the few others.
Always measure based on reality, statistics and not just by looking at a small group of people who are against it.
Its “ok” to treat it as a feedback: check it, if valid, act, if not carry on with your good cause.
Bad News: you’re not going to fit in with everyone.
Good News: people with big destinies never do.
Accept the things you can’t change;
have the courage to change the things which you can;
and have the wisdom to know the difference!