Adsense Ads With New Label

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This is a quick short post about the upcoming changes in the adsense ads.
Hope you have noticed the “i” icon that expands to an “Ads by Google” label in the bottom corner of some of the adsense ads. This icon will soon change to an arrow icon which expands to show “AdChoices” label.


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Here is an except from Google blog:

We’ll soon start to change our in-ads notice icon to a new icon that expands to an “AdChoices” label. These notifications were developed by the online advertising industry’s Self-Regulatory Program for Online Behavioral Advertising to more proactively give users notice and choice about the ads they see. With the change from our “i” icon and “Ads by Google” label to these new notifications, we hope to show our support for this cross-industry initiative, and to increase our users’ understanding about ad choices through adoption of an icon they’ll see on ads across the web.

Source: Adsense blog

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